Discover the BLONDME Advanced Bonding System
Schwarzkopf Professional have merged their Bonding Technology with the BLONDME colour and care range – creating the next generation of products for hairdressers with the patented Advanced Bonding System built in!
Colour: Bond Enforcing Technology
During the blonding process, the inner hair bonds can break and the hair structure can become damaged. As a result, the stability of the hair is reduced and the hair can become prone to breakage. The Bond Enforcing Technology in BLONDME colour products has been created to protect the hair from deep within during colouration.
This unique Bond Enforcing Technology with highly efficient Succinic Acid is integrated in the high-performing BLONDME Lightening, Lifting and White Blending formulas.
Explore the BLONDME Blonde & Bond Salon Service for more information.
Care: Bonding Technology
Hair is principally made of Keratin, a complex architecture of cross-links called bonds, which has many different forms. Over-processing the hair, by repetitive chemical services, a lack of an adequate care routine and excessive use of styling tools or irons, can weaken the bonds in the hair structure and lead to irreversible damage and hair breakage.
The BLONDME bonding care regime features Bonding Technology, which includes Magnesium Citrate; a bi-valent ionic molecule that is double charged.
Wherever there are missing bonds inside the hair fibre, Magnesium Citrate creates new ionic bonds and strengthens the single hair fibre from the inside out. The Bonding Technology additionally balances the pH level and strengthens the hair fibre by tightening the inner hair matrix.
Further your blonde product knowledge and bonding expertise with audio-visual training from the ASK eAcademy:
Whatever the hair, blonde can now be whatever you want it to be…warm and shimmering, sweet like honey and rich as caramel, or cold as ice, sparkling silver, or platinum!
Our BLONDME Ambassadors, Kim Vō and Lesley Jennison have created 6 signature looks, showcasing the widest range of blonde services that empower colourists to deliver iconic blonde results, powered by Bonding Technology. Each look has been created with the individual in mind, allowing hairdressers to tailor any blonde look to their clients’ individual wishes and hair type in total confidence. After all, blonde is more than a hair colour…it’s a lifestyle, an attitude!
Feeling inspired? Then support your favourite BLONDME Ambassador in the #BLONDMEBATTLE! Both are absolute blonde experts and both have their own signature styles. But which style suits you best? Choose #TEAMLESLEY or #TEAMKIMVO and take up the challenge for your chance to win a trip of a lifetime!
It’s simple, choose your team and create your very own personal BLONDME look inspired by your chosen Ambassador and upload it to Instagram, Facebook or Snapchat by June 2017.
For full competition details visit the BLONDME Battleground…